After a digital marketing workshop, a business owner pulled me aside.<\/p>\n
<\/p>\n
“That was brilliant. But I wish it was eight weeks, not six hours. I need time to actually do this stuff.”<\/p>\n
\u2014 Workshop Attendee<\/p>\n<\/div>\n
She wasn’t alone. Over the past year, I’ve delivered courses to small business owners across London. The feedback is consistent: the content is valuable, but implementation is where everyone struggles.<\/strong><\/p>\n <\/p>\n Built For Time-Poor Business Owners<\/p>\n 8<\/p>\n weeks of structured implementation<\/p>\n<\/td>\n 40<\/p>\n bite-sized lessons, ~14 minutes each<\/p>\n<\/td>\n 17<\/p>\n hours of CPD-aligned content<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n <\/p>\n Most digital marketing courses are built for people who want to become marketers. They’re packed with theory, best practices, and strategies that work beautifully… if you have a dedicated marketing team and a healthy budget.<\/p>\n But if you’re a small business owner? You’re already wearing ten hats. You don’t have time for another 40-hour course full of theory. You need practical skills you can use this week.<\/p>\n And now, with AI tools like ChatGPT and Claude everywhere, there’s another layer: everyone knows AI can save time, but nobody has time to figure out how.<\/p>\n <\/p>\n After running workshops, three patterns emerged.<\/p>\n \u2713<\/span><\/p>\n Business owners don’t want to become marketing experts<\/p>\n They want to know enough to make smart decisions and take practical action. They’re happy to outsource later, but first they need to understand what actually works.<\/p>\n<\/div>\n<\/div>\n \u2713<\/span><\/p>\n AI sounds great in theory, but implementation is foggy<\/p>\n Everyone’s heard about ChatGPT. Some have tried it. But most business owners are stuck at “write me a blog post” and getting generic outputs they can’t use. They need systems, not one-off experiments.<\/p>\n<\/div>\n<\/div>\n \u2713<\/span><\/p>\n The missing piece is always implementation time<\/p>\n Six-hour workshops create momentum, but that momentum fades without structured follow-through. People need space to practice, implement, and build sustainable habits.<\/p>\n<\/div>\n<\/div>\n<\/div>\n <\/p>\n So I’m building what I wish existed when I started helping small businesses with digital marketing: an 8-week, self-paced online course that prioritises doing over learning about.<\/p>\n <\/p>\n Every week, you create something tangible for your business. Not homework. Not theoretical exercises. Actual business assets.<\/p>\n Digital presence audit<\/p>\n A complete audit of your digital presence with your top 3 priorities identified.<\/p>\n<\/div>\n<\/div>\n Optimised Google Business Profile<\/p>\n Fully set up, complete, and ready for local search.<\/p>\n<\/div>\n<\/div>\n Two weeks of social content<\/p>\n Created and scheduled, ready to publish.<\/p>\n<\/div>\n<\/div>\n Three working AI prompts<\/p>\n Tailored specifically to your business.<\/p>\n<\/div>\n<\/div>\n Personal AI prompt library<\/p>\n A growing set of prompts that saves you hours every week.<\/p>\n<\/div>\n<\/div>\n Five advanced prompts<\/p>\n Business-specific prompts built on proven frameworks.<\/p>\n<\/div>\n<\/div>\n Marketing budget & tracking system<\/p>\n A simple system set up to track what’s actually working.<\/p>\n<\/div>\n<\/div>\n 90-day action plan<\/p>\n A complete plan with clear milestones for what comes next.<\/p>\n<\/div>\n<\/div>\n<\/div>\n \u2713<\/span><\/p>\n 40 bite-sized lessons, ~14 minutes each<\/p>\n No marathon video sessions. No overwhelming information dumps. Just focused, practical instruction you can fit around running your business.<\/p>\n<\/div>\n<\/div>\n \u2713<\/span><\/p>\n AI training that actually works<\/p>\n You’ll learn to use ChatGPT, Claude, and Gemini effectively \u2014 not just prompting basics, but business-specific prompt engineering that generates content you can actually use. By Week 6, you’ll have a personal library of 15+ tested prompts.<\/p>\n<\/div>\n<\/div>\n \u2713<\/span><\/p>\n CPD-aligned content<\/p>\n Designed to align with 17 hours of Continuing Professional Development (CPD) activity \u2014 usable as supporting evidence in professional development records, performance reviews, and career progression.<\/p>\n<\/div>\n<\/div>\n<\/div>\n <\/p>\n “Knowledge without implementation is just expensive entertainment.”<\/p>\n Digital Ascendancy<\/p>\n<\/div>\n <\/p>\n\n\n
\n \n \n \n
\nThe Problem Isn’t Knowledge. It’s Time<\/h2>\n
\nWhat I Learned From Teaching 100+ Business Owners<\/h2>\n
\nIntroducing: Digital Marketing & AI for Business<\/h2>\n
\nHere’s What Makes This Different<\/h2>\n
\nDigital Marketing and AI Course promotion video<\/h2>\n
\n